OUR YUBA-SUTTER COMMUNITY MAGAZINE aspires to reflect
the ambitious soul of a small community. We Yuba-Sutterites
are diverse in our passions but unified in our ability to succeed—and do it with style. We are artists, writers, realtors, engineers, business owners and professionals of all types, bucking the so-called “recession” and giving the world every reason to be inspired.

Thousands of people move to Yuba-Sutter every year, often from larger communities. Many bring with them a culture of creativity, an attitude of affluence and the financial leverage to continue on a prosperous path.

From 2007 to 2008, Yuba and Sutter counties experienced an increase in population of nearly 3,000. (Source: The Yuba-Sutter Economic Development Corporation). In turn, the business community has responded with an outpouring of new restaurants, theatres, shops and residential developments. The influx of professional people, the increased activity in local arts and entertainment and the diversity of business all indicate growth worth planning for and investing in.

Our Yuba-Sutter Community Magazine is designed to engage a progressive audience-an audience that takes an interest in community and recognizes the value of building the local economy. They are our neighbors, our most loyal customers, our employees and our potential business partners. Yuba-Sutter deserves a quality magazine that stimulates dialogue on everything from local history to healthy living, that serves as an indispensable guide to events, people and places, and finally, that helps businesses deliver their message to the readers who care.



why us?

QUALITY WRITING HAS EVERYTHING TO DO WITH ADVERTISING
Studies have shown that the number one factor affecting a magazine ad’s impact is how absorbing the articles are. Why? Readers treat their favorite magazines like their favorite authors. If they’re engaged, if they respect and trust a magazine and its writers, they won’t just wait around for the newest installment: they’ll seek out and read all the back-issues, buy subscriptions for stocking-stuffers, adorn their coffee tables, their night stands and most importantly, read and re-read. This type of loyalty is our editorial mission and the long-term exposure our sponsors deserve.

A PAID MAGAZINE MEANS BUSINESS
An unrequested, “freebie” magazine that arrives in the mail, amid the bills and catalogs, has a better chance of reaching a trash can than an actual audience. On the other hand, a magazine that is paid for at the newsstand or through a subscription is hard proof of a reader’s interest. A reader who pays, plans to spend time with their purchase. Our Yuba-Sutter Community Magazine understands the work of maintaining a paid periodical. It means a commitment to quality writing, relevant topics, innovative design and customer service. As a result, we can be honest with our sponsors when we say, “your audience is definitely listening.”

IN PRINT & ONLINE
Particularly in today’s economy, we know all to well that when it comes to an advertising budget, every penny counts! We have gone to great lengths to keep our costs competitive and our advertisement value unmatched.

-In addition to ad placement in print, our sponsors are listed on our website at no additional cost.

Strategically placed links from one quality website to another are the cornerstone of online success. These types of links will help to improve the overall visibility of our sponsors’ websites by giving them an additional tool to assist in advancing their websites in search engine results (Google, Yahoo, etc.).